Design thinking is a human-centered approach to problem-solving that has gained a lot of traction in recent years. It involves using empathy, creativity, and rationality to develop innovative solutions that...
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There you are, it’s raining, you’re stuck in a traffic jam, watching those fragile raindrops falling through your car windows. And as you inch the car forward while holding the…
On the tombstone of your product — would you want it saying “Managed by a Mediocre Product Manager”?
In my years of experience as product manager, two of the recurring problems that I have faced are: Untimely death of product a Product Manager not performing to his best...
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Have you ever come across an ad online and had no clue what product was being sold or of late have you spotted a tagline in an email that was...
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The digital age is all about the customer. To compete in this world, where the buyer is in complete control, it’s vital to deliver a better customer experience. With an...
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The notion that online is always simple and fast has led to an increasing number of organizations hiring sub-par online marketing service providers which leave them feeling baffled, duped and...
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As the Internet of Things (IoT) grows and more and more items are added to the circle of connectivity, the bond between consumers who use the objects and the brands...
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"If there was anything I'd learned, its that the man never chooses the woman. All he can do is give her an opportunity to choose him - Neil Strauss" I...
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“We invested 2 million and six months in this application. We got the best team of engineers. We didn’t cut corners on testing. But the app is failing miserably.” moans...
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Internet of Things, why the sudden surge in interest? Simple - whether we are aware of it or not, it is already upon us. Almost, 14.4 billion Devices connected to...
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